Calling all online entrepreneurs who want to sell more of their courses, group programs, and memberships
WRITE PERSONALITY-filled EMAILS 
THAT CLOSE MORE SALES
WRITE PERSONALITY-fillED EMAILS THAT CLOSE MORE SALES
With all of the ease, 
and none of the ick.
Get instant access to
The Email Closer: 
The entrepreneurs’ playground for 
email marketing...
Get instant access to
The Email Closer: 
The entrepreneurs’ playground for 
email marketing...

"I’ve sold over $3,000 (from a $15 product!) from using just ONE email from The Email Closer"

After oodles and oodles of other products that never helped, I was SHOCKED at the value Dani sent to my inbox. 

When I swiped one of her blurbs and plugged it in as a Facebook LIVE title, I had more people than I’ve ever had hop on to watch… 

I also used one of her subject line suggestions for an email and had a 25% HIGHER open rate than I normally do…

And my #1 takeaway is that I’ve sold over $3,000 (from a $15 product!) from just using ONE email from the email sequence she provided... it's gold. 

I just can’t get enough of it! If you’re anything like me and just some help with your writing or want solid copy that makes readers take action, you need the The Email Closer. I hope there is a version 2, 3 and 4+ coming soon :)

 - Amanda todd
ALRIGHT. Here's where the problem starts >>>
“Just focus on serving your list” they say. 

“Keep providing value” they say.

“The more you give, the more you’ll get” they say. 

Wait. Who are they?
(And how come this often equates to limited sales?)
“Just focus on serving your list” they say. 

“Keep providing value” they say.

“The more you give, the more you’ll eventually get” they say. 

Wait. Who are they?
(And how come this often equates to limited sales?)
>> Then there’s the other side of the spectrum… >>
The “sales god” with the P. Jet in the background of his profile picture.

The ones who brag “selling is easy.”

The people who puuuush and smother you into every. damn. sale. 

Okay really, who are these people?
(And now I feel like I need to take a shower)
The “sales god” with the P. Jet in his profile background.

The ones who brag “selling is easy.”

The people who puuuush and smother you into every. damn. sale. 

Okay really, who are these people?
(And now I feel like I need to take a shower)
--------
...and I’m coming out of the woodworks because I have something big to say.

And you need to hear it.

If I were a bit more subtle, I'd say this topic breaks my heart.

Except I'm not, so I'll just give it to you straight:
I’M PISSED RIGHT OFF. 
Here’s why: 
------------
...and I’m coming out of the woodworks 
because I have something big to say. 

And I need you to hear it.

If I were a bit more subtle, I’d say this topic
breaks my heart. 

Except I’m not, so I’ll just give it to you straight: 
I’M PISSED RIGHT OFF. 
Here’s why: 
I’m so incredibly sick of seeing uber passionate, honest,
and talented business owners struggle 
when it comes to closing sales online.
You’re a talented entrepreneur
With an honest mission to help and impact more people. 

And you’re crazy good at what you do. 
You’re doing all the things to grow your business 
Creating content for your programs, showing up on social media, coaching your clients, and managing your funnels… 
YOU’RE A TALENTED ENTREPRENEUR
You’re a talented entrepreneur, and you have an honest mission to impact more people. 

And you’re crazy good at what you do. 
YOU’RE DOING ALL THE THINGS TO GROW YOUR BUSINESS -
Creating content for your programs, showing up on social media, analyzing your business data, coaching your clients, and 
managing your funnels… 
All the while trying to stay consistent with emailing your list.
Because you know how important email marketing is. 
(No need to go down the Email/Instagram comparison hole… 
the one that shows email has a 144% better ROI, right?)
BUT IT’S NOT ALWAYS THAT EASY TO GET THE “YES” 
WHEN SENDING EMAILS...
Let me know if you've ever had these thoughts...
  • What do I even say in this sales email?
  • What’s the strategy behind writing each funnel?
  • How do I transition to the sale?
  • Will my audience resonate with this?
  • I need to share a story. Wait, what kind of story?
  • Should I even ask for the sale?
  • Am I coming across too pushy?
Annddd look at that. 2 hours later and no solid email.
Writing emails is EXHAUSTING.
Especially when you don’t know what to say, don’t know the strategy behind it
And straight-up just don’t have the time. 
And just so we’re clear...

You work way too hard to ever hear “just keep giving away more value”
 
And you work ESPECIALLY too hard to ever second-guess yourself as coming across too “bro-market-y” (nope, that ain’t you). 

Instead, you just need a little direction when it comes to writing and closing sales emails. 

A little guidance so you can run with your emails - showing off your cheeky, sassy, FUN personality… all the while making conversions with grace and certainty. 

*yep, you got this 🙌*
That’s why you could use a little helping hand to get you rolling...
Cuz I swear -
Staring at a blank Google Doc with the blinking cursor 
Is slow-poison-death to the entrepreneur
So what’s a creative business owner like you to do when getting started is the hardest part?

Personally, I believe it may be the sexiest six-letter word in the industry….
S-W-I-P-E-S
  • FORMULAS
  • PROMPTS
  • PRE-WRITTEN STRATEGY
  • TEMPLATES
  • STORY STARTERS
  • PLUG AND PLAYS 
Having this stuff in your biz toolkit saves time, stress, and the deep pockets needed in hiring it out. 

It helps you write more confidently and gives you a clearer direction on where to take your email. 

Because once you have *something* on paper, you’ve given yourself something to work with. 
Having this kind of ammo in your biz toolkit saves time, stress, and the deep pockets needed in hiring it out. 

It helps you write more confidently and gives you a clearer direction on where to take your email. 

Because once you have *something* on paper, you’ve given yourself something to work with. 

And if you’re with me here, then I am SO darn excited to pass along the
real-deal of email marketing toolkits
… Not too soft and wishy-washy
… Not too pushy or sales-y
Just the perfect amount of conversion juice & personality 
to have your audience soak up your sales emails 
and click the ‘Buy’ button with credit card in hand. 

ALL WITHOUT HAVING TO WRITE FROM SCRATCH
(like your FAV store-bought chocolate cake that tots tastes homemade)

The email marketing playground of swipes, formulas, plug & plays, and templates GA-LORE 
to plug into your Email Service Provider and solidify the YES in your sales emails. 

With all the class and none of the ick

The Email Closer helped me close more sales
than I *ever* have as a business owner...

“The Email Closer is a Godsend! I implemented the launch sequence for my 7-day open cart, and the email response was incredible - I received the highest click-through rate and sold more through email than I ever have in my last 12 months of business. Dani over-delivers in The Email closer - it has been a foundational resource and is the go-to doc every time I need to email my list!”
 - dagmar khan

The Email Closer helped me close more sales than I *ever* have as a business owner...

“The Email Closer is a Godsend! I implemented the launch sequence for my 7-day open cart, and the email response was incredible - I received the highest click-through rate and sold more through email than I ever have in my last 12 months of business. Dani over-delivers in The Email closer - it has been a foundational resource and is the go-to doc every time I need to email my list!”
 - DAGMAR KHAN
You’ll learn how to…
Close THE
SALE
with conversion focused CTA's that are forward enough to get the 'YES", yet modest enough to keep the respect of your readers.
WIN at email marketing
with brag-worthy emails for every stage of your calendar year: pre-launch, launch, post-launch, and every ol’ day.
Improve 
open rates
with subject lines that spark curiosity, interest, and trigger that “need to know” desire.

Cash in
on your list
with conversion copy techniques that will change the way you write an email - straight from the little black book of an expert conversion copywriter.
Weave STORIES
INTO EMAILS
use the Connect + Inject Method to write relatable personality-driven stories
that resonate with your reader - making them grin, reply, connect, and ultimately, take action. 

What’s Inside The Email Closer...

Classy Conversions  (Value $97)

Buh-bye bro-marketing and hello classy closers.
You’ll get 4-dozen swipes primed to close sales emails with ease, not ick. That ‘BUY-NOW-OR-ITS-GONE-FOR-ETERNITY’ line…?

No, thanks.

Instead, you’ll get all the juicy conversion phrases and CTA's that spark readers to jump on your offer, while delivered in a stand-up way that feels light and on-brand (and makes them want you even more).

DANI'S LITTLE BLACK BOOK OF COPY SECRETS (VALUE $67)

After years in the ‘conversion copy’ game - I know what works. I know what tricks compel people to read, and I know what simple tweaks can drive up your conversions. After accumulating these hacks and studying them in the market, I’m handing them over so they can become part of your toolkit, too. 

Refer to these 9 non-average hacks for writing stronger emails to your list, so that readers take the exact action that you want them to. 

Every entrepreneur needs to write emails that raise eyebrows - take these secrets to heart, and you will.

Storytime: Emails In Action (Value $47)

Real-life emails from my Active Campaign vault - you’ll get access to some top story-telling emails from myself and other marketers. Cuz sometimes seeing is believing, right? 

Get inspired by seeing how we take average snippets of your day (groceries, tv, children) and carve them into a lovable lesson. Soak up these value-driven emails to spark ideas and lay the story-based groundwork for your very next email. 

Subject Line Formulas (Value $57) 

No hook = no open. The only thing more important than getting your email read, is first getting them OPENED.

Use these formulas and examples to create your own brag-worthy email subject lines that spark moments of curiosity & interest in every email you send.

These 44 swipes and formulas will have your virtual bucket of subject lines filled for every email you craft. 

Classy Conversions  (Value $97)

Buh-bye bro-marketing and hello classy closers. 
You’ll get 4-dozen swipes primed to close sales emails with ease, not ick. 

That ‘BUY-NOW-OR-ITS-GONE-FOR-ETERNITY’ line…? 

No, thanks. 

Instead, you’ll get all the juicy conversion phrases and CTA's that spark readers to jump on your offer, while delivered in a stand-up way that feels light and on-brand (and makes them want you even more).

Dani's Little Black Book of Copy Secrets (Value $67)

After years in the ‘conversion copy’ game - I know what works. I know what tricks compel people to read, and I know what simple tweaks can drive up your conversions. After accumulating these tricks and studying them in the market, I’m handing them over so they can become part of your toolkit, too.

Refer to these 9 non-average hacks whenever you want to write emails that stir up excitement in your reader’s inbox.

Every entrepreneur needs to write emails that raise eyebrows - take these secrets to heart, and you will.

Storytime: Emails In Action
(Value $47)

Real-life emails from my Active Campaign vault - you’ll get access to some top story-telling emails from myself and other marketers. Cuz sometimes seeing is believing, right? 

Get inspired by seeing how we take average snippets of your day (groceries, tv, children) and carve them into a lovable lesson. Soak up these value-driven emails to spark ideas and lay the story-based groundwork for your very next email. 

Subject Line Formulas
(Value $57) 

No hook = no open. The only thing more important than getting your email read, is first getting itOPENED.

Use these formulas and examples to create your own brag-worthy email subject lines that spark moments of curiosity & interest in every email you send. These 44 swipes and formulas will have your virtual bucket of subject lines filled for every email you craft. 

Bonus: LIVE-LAUNCH SEQUENCE SWIPE KIT (VALUE $497)

Indulge in this personality-driven plug-n-play POWERHOUSE.

Written from scratch from a conversion copywriter, these aren’t your everyday blase emails...Far from it. Just pull up this 20+ page Google Doc and scroll to the email you need each time you sit down to write.

Taking your readers on the journey from prospect to buyer, this kit has every angle covered for you when it comes to writing sales emails that get the 'YES'.
Templates include: 
  • Pre-Launch Email 1
  • ​Pre-Launch Email 2
  • ​Webinar Invite Email 1
  • ​Webinar Invite Email 2
  • ​Replay Email 1
  • ​Replay Email 2
  • ​​Open-Cart Email 1
  • ​Open-Cart Email 2
  • ​FAQ Email
  • ​Testimonial Email
  • ​Last Call Email 1
  • ​Last Call Email 2
  • ​Didn’t Purchase Email (Post Launch)
  • ​Thanks For Staying Email (Post Launch)
  • ​New Member Welcome Email

# Bonus: STORY SELLING - SWIPES + SECRETS
(VALUE $97)

You know how important storytelling is in your emails, but the info around HOW to implement them is a lil sparse…
Soak up the “Inject and Connect” framework for writing story-induced emails, all while implementing HOW to tie it to a relevant biz lessons, and then again to your CTA.

Each step is laid out for you.
You may ask, “why would any reader really care about my laundry folding quirks?”
Well my friend, let me show you…. (story prompts and weekly newsletter ideas included!)

# 3 Bonus: EVERGREEN SEQUENCE LAUNCH TEMPLATES (VALUE $97)

Cash-in on this evergreen sequence by creating an automated sales system on repeat. Included are 6 binge-worthy emails to lead your reader from webinar to point of conversion.

Each email is templated out
so you can have your entire automation rolling asap.

Got more launches?
Swap out your offer and keep using this template again and again for future campaigns. (That’s some legit ROI)

Brilliantly helpful swipes... 

“I LOVE Dani’s prompts to write stronger emails - she’s provided copy to create urgency and close emails without being boring or smarmy! I started using them immediately in my sales emails and even my social media posts!”
 - Jen Fieldman

Brilliantly helpful swipes...

“I LOVE Dani’s prompts to write stronger emails - she’s provided copy to create urgency and close emails without being boring or smarmy! I started using them immediately in my sales emails and even my social media posts!”
 - Jen Fieldman
The “Never Average. Only Awesome” Guarantee
I don’t do average. The term itself makes me feel awkward, claustrophobic, and unsettled.  And I believe that you, my friend, are not average, either. 

I believe in your ability to make an impact in your niche, and to become the go-to brand in your space. My promise is to provide you the ease and ability in doing just that, every time you hit send on an email.
And at any point over the next 7 days, if you don’t believe you’ve been equipped with the assets to improve your sales emails, just give me a holla and I’ll hit refund on this entire operation. I wouldn’t feel right keeping your money if you’re not satisfied.

And I'll even take this one step further. If you feel that ‘The Email Closer’ was NOT worth its investment, not only will I refund your money, but I’ll also send you a Starbucks coffee on me for the hassle.

That’s right, I’ll PAY YOU if my product doesn’t meet your expectations. 
The “Never Average. Only Awesome” Guarantee
I don’t do average. The term itself makes me feel awkward, claustrophobic, and unsettled. 
I believe that you, my friend, are not average, either. 
I believe in your ability to make an impact in your niche, and to become the go-to brand in your space. My promise is to provide you the ease and ability in doing just that, every time you hit send on an email.
And at any point over the next 7 days, if you don’t believe you’ve been equipped with the assets to improve your sales emails, just give me a holla and I’ll hit refund on this entire operation. I wouldn’t feel right keeping your money if you’re not satisfied.

And I won’t even stop there. If you feel that ‘The Email Closer’ was NOT worth its investment, not only will I refund your money, but I’ll also send you a Starbucks coffee on me for the hassle. That’s right, I’ll PAY you if my product doesn’t meet your expectations. 
[Insert Urgency Here…] 
Is this the part when I say how your world will be flipped upside down if you don’t purchase this?

Uhh stop - our world is already flipped. 

Let’s be real - my email marketing viewpoint is all about authenticity and credible. So I’m not about to throw a curveball and tell you that this offer is only available this week. 

Because I don’t know that for certain. I don’t have a crystal ball for when I decide to take it down and make them proprietary for my programs.
(But yes, this is in the works)
So the most accurate thing I can tell you is that by putting off purchasing The Email Closer - you’ll just continue spending wasted time trying to connect with your audience, and a heckuva lot more time spent trying to convert them, too. Simple as that.

With the templates and formulas you'll receive, what is the cost to you for putting off conversion-focused emails that have proven to increase your newsletter emails
and sales campaigns? 

For the amount of time and funds you put into your course, program, and list-building, I know you want to confidently convert your readers and not let them slip away.

Allow me to help you get the YES quicker in your sales emails. This entire swipe kit is INSTANTLY yours on the other side of this button. 
[Insert Urgency Here…?] 
Is this the part when I say how your world will be flipped upside down if you don’t purchase this?
Uhh stop - our world is already flipped. 
Let’s be real - my email marketing viewpoint is all about authenticity and credibility. So I’m not about to throw a curveball and tell you that this offer is only available this week. Because I don’t know that for certain. I don’t have a crystal ball for when I decide to take it down and make them proprietary for my programs. (But yes, that is the next phase).
So the most accurate thing I can tell you is that by putting off purchasing The Email Closer - you’ll just continue wasting time trying to connect with your audience, and a heckuva lot more time spent trying to convert them, too. Simple as that. With the templates and formulas you'll receive, what is the cost to you for putting off conversion-focused emails that have proven to increase your newsletter emails and sales campaigns? 

For the amount of time and funds you put into your course, program, and list-building initiatives, I know you want to confidently convert your readers and not let them slip away. Allow me to help you get the YES quicker in your sales emails. This entire swipe kit is INSTANTLY yours on the other side of this page. 

Over 500 online entrepreneurs have LOVED
The Email Closer

"The Email Closer Is Freaking Amazing...!"

Their words, not mine ;)

The Email Closer eliminated all my email marketing stress....

"I found The Email Closer via an ad and was immediately attracted by the copy - Dani is incredible at making you feel like it’s just you and her having a friendly conversation. I was pleasantly surprised by all that’s included for such a small cost. There is so much goodness packed inside this tiny offer - the most significant ROI for me has been through the Story Selling: Swipes + Secrets section.

When it came to sharing my products with my community, I was having a hard time figuring out what to write & how to write it - after finding The Email Closer, it’s all so much easier. I highly recommend this offer to anyone who wants to get more “Yeses” from their emails. Thank you, Dani, for sharing so much value and creating this wonderful product!! 
 - Leslie Regalado

What happens when I click ‘buy’?

First, do a happy dance because you just received a whole schwak of goodies that will benefit your email marketing and launch efforts.

Second, jump back to your inbox as you receive credentials to log into your dashboard. Once inside, you'll have full access to every component of The Email Closer. Assets are delivered in Google Doc, downloadable PDF, and written lessons. 

What niche is this best for?

The Emails Closer is BEST geared towards online business owners selling courses, group programs, or memberships. Oppositely, it was not created for product-based businesses. 

How long do I have access for?

These beauties are all yours FO-EV-OR (Sandlot style)

What if I’m not launching anything right now? 

Here’s my motto: if you’re not in launch mode, then you’re in pre-launch mode ;) And yep - I’ve got you covered with pre-launch and weekly newsletter emails. 

Bottom line - this email marketing tool kit can quite literally serve you in every business season - from pre-launch emails, launch content, one-off sales emails, and weekly connection emails.
The Email Closer has it all on lockdown for you ;)

  • Classy Conversions (Value $97) 
  • Dani's Little Black Book of Copy Secrets: Access Granted (Value $67)
  • Storytime: Emails In Action (Value $47) 
  • Subject Line Formulas (Value $57) 
  • BONUS: ALL THE SALES EMAILS TEMPLATES (Value $497) 
  • BONUS: Story Selling - Swipes + Secrets (Value $97)
  • BONUS: Evergreen Sequence Launch Template (Value $97)

"The Email Closer has greatly impacted the way I do business..."

"This is one of the best email courses that I've ever taken..."

Total Value= $959

PRICE: $197

Today’s Price: $37

ALLOW ME TO BE SO BOLD….

This is not just a bunch of previously written emails that I slapped a $37 price tag on. 

They weren’t pulled from other courses or programs to save time in overlapping deliverables, either. Instead, this templated bundle of 100+ swipes and formulas were meticulously crafted and written from scratch with you in mind. 

And to be super frank (not to be mistaken with Super Dave), I charge $350+ for one single sales email. With over 113 swipes in this kit,
my good ol’ T83 says that’s ~33 CENTS per template for you, today. 

Listen, you know how important it is to invest in your email list. The time that you’ve put in to nurture and connect with them is instrumental. And when you need to promote your offer and help your readers in the most significant way possible - through your courses, group programs, and your trustworthy expertise - this toolkit will help you do just that.

ALLOW ME TO BE SO BOLD….

This is not just a bunch of previously written emails that I slapped a $37 price tag on. 
They weren’t pulled from other courses or programs to save time in overlapping deliverables, either. Instead, this templated bundle of xx+ swipes and formulas were meticulously crafted and written from scratch with you in mind. 

And to be super frank (not to be mistaken with Super Dave), I charge $350+ for one single sales email. My good ol’ T83 says that’s ~33 CENTS per template for you, today. 

Listen, you know how important it is to invest in your email list. The time that you’ve put in to nurture and connect with them is instrumental. And when you need to promote your offer and help your readers in the most significant way possible - through your courses, group programs, and your trustworthy expertise - this toolkit will help you do just that.

And A Note About The Bonuses…

I believe bonuses can provide a mean 1-2 punch when it comes to digital offers.  
(Like that feeling when you unlock the unexpected free Amazon Prime delivery option)

But sadly, more often than not, most bonuses are just duplicated from other programs and thrown in all willy-nilly to try and ‘beef up’ an offer. 

That’s not the case here. 

Each bonus was created based on heavy research, fundamental marketing needs, and the most logical steps during an online entrepreneur's biz path. 

These emails were specifically written for you and for this offer.  

And A Note About The Bonuses…

I believe bonuses can provide a mean 1-2 punch when it comes to digital offers.  
(Like that feeling when you unlock the unexpected free Amazon Prime delivery option)

But sadly, more often than not, bonuses are just duplicated from other programs and thrown in all willy-nilly to try and ‘beef up’ an offer. 

That’s not the case here. 

Each bonus was created based on heavy research, fundamental marketing needs, and the most logical steps during an online entrepreneurs business-scaling cycle.

These emails were specifically written with you in mind! 

No more need to stare at Convertkit’s publish button
And wish it was a panic button.

Been There, Done That. Got The Shirt. 

Let’s get you emails that convert, shall we?

>>>

VALUE: $959

PRICE: $197

Today’s Price: $37

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